Media Kit

Baker Creative is an award-winning, full-service brand strategy firm since 2003. Known for our Madison Avenue style of artistic achievement and strategic savvy, we’re located in a charming historic district in central Ohio. Founded by Michele Cuthbert, a Hispanic entrepreneur, in 2003, Baker Creative offers public relations, communications and management expertise and a unique approach to brand evolution that has assisted clients throughout the world in strengthening their businesses.

Baker Creative views brands from the perspective that keeps clients in business – the consumer’s. By understanding the emotional fingerprints of your customers, we help you discover an entirely new level of actionable insights and sales conversions by combining creative capabilities with deep-dive analytics to connect the dots between the consumer’s desires, needs, emotional drivers and your brand’s value. We operate much like a doctor would by assessing your points of pain and then writing an effective prescription and action plan to alleviate them.

Baker Creative’s Solutions Studio

We have experience offering a creative, strategy and entrepreneurial approach to balance traditional methods with emerging trends. This type of transformational marketing has resulted in a strong return on investment (ROI) for our customers.

Our “going beyond the brand” approach looks at both the internal and external barriers to success. We assess the problem from the inside out. We offer recommendations, training and steps to help your initiative flow across your organization cohesively. The focus is always on aligning the customer experience with your brand promise, your brand’s value and key performance metrics.

We have strategist in:
• Brand
• Business
• Human Captial
• Digital
• Public relations

Baker Creative has more than 20+ years of expertise in designing and developing brand and priority service line creative concepts for marketing campaigns that could include executions for TV, radio, digital, video, web, print, direct mail, collateral, social media, sponsorships, branded events, brand experiential components, etc. We have the tools and the in-house research lab to perform consumer testing of the creative concepts we provide. We have helped brands reach local, regional and the world stage across the globe to foster growth and revenue.

Michele Cuthbert, the founder, worked for a variety of small firms and the largest Midwest agency as an Art Director. She recognized their clients were struggling with the agency experience. Many of their clients seemed frustrated and did not feel heard by the firms. After turning around numerous accounts that went global, she decided there had to be a better way to partner and better serve them. She opened her doors in March of 2003 and her business has blossomed to now service global clients all over the world.