Speakermc
Mitch Cuthbert
She is the founder, visionary and Creative Director of Baker Creative, an award-winning marketing and brand management firm.
Years of proven global experience
With more than 25+ years of knowledge and expertise in helping leaders and national brands overcome barriers to growth.
Educating and motivating executive audiences from coast to coast both in-person events and online webinars. She has trained top corporate in-house marketing departments to keep their teams current to stay on top of the latest technologies, strategies and relevant trends.
Award-winning Multidisciplinary Designer, Strategist & Creative Art Director.
A business owner, podcaster, speaker, and influencer, Michele Cuthbert thrives on empowering people and brands to grow. Michele and her team design success strategies that cross industries, generations and industries to drive real change. Michele is an in-demand speaker throughout the US and has been featured on prominent media outlets such as Fast Company, HuffPost, Mashable, Fox New NY, PRWeek and Crane NY Business just to name a few. She was a Digital Strategist for a CBS affiliate for 2 years. She has presented speeches and training corporate workshops for Goldman Sach 10K, Weld, PRSA, Ohio Disabilities Conference and many more.
Trusted by
Testimonials
“Michele Cuthbert delivered sessions on AI and audience engagement strategies that introduced our attendees to important trends and tools in communication. Her insights encouraged meaningful discussions and provided a fresh perspective on using AI to reach non-traditional audiences.”
OACBDD
Education & Experience
About
Michele earned her stripes working in corporate America and at large advertising agencies with more than 20+ years in design, marketing, PR. Running her business for 25+ years in creative strategy, Creative direction. design. leadership, technology and business operations. She also has given back to the community by teaching at Capital University, Columbus College of Art and Design and Columbus State University.
My Education
Certified brand strategist
Cornelle University
Bachelor of Arts
Columbus Colleg of Art and Design
MASTER DEGREE
Accepted to Pratt Institute, NY
executive programs
• Tuck Executive Program, Dartmouth University
• 10k Small Business, Babson University
• Marathon Oil Executive Program
My Experience
Baker Creative
Founder, Strategist, Creative Director and Trainer
Fahlgren Mortine
Art Director
CBS 10TV
Digital Strategist and On-Air Talent
GSW
Graphic Designer
Dispatch Media Group
Art Director
*Full listing available upon request
Teaching Experience
capital university
Adjunct Professor
Columbus College of Art and Design
Adjunct Professor and Executive Continuing Ed Program, Adjunct Professor
Columbus State Community College
Adjunct Professor
Columbus Business First
Social Media Digital Expert and teacher
Ball Horticulture
AI Marketing training
“Michele’s ability to engage the audience and present her ideas in a clear, approachable manner made for a highly productive session. Her knowledge, energy, and engaging speaking style provided valuable insights for our attendees.
I am confident that Michele would be an excellent fit as a speaker for your event, bringing significant value to any audience.”10K Small Business
Bio
Michele Baker-Cuthbert
Strategist & Creative Director
Michele Cuthbert has about 20 years of experience working with leading global brands including Proven Winners, Quaker Steak and Lube Restaurants, The Gap, Sungrow, Metro Health, OhioHealth, GFS and Giant Eagle just to name a few. She and her team have created award-winning published work for a diverse group of clients. Both local and national media has recognized Michele and Baker Creative. She is a recipient of the Chief Marketer’s Market like a mother award, BBB Torch award, Top 50 executives in Ohio award, 40 Under 40 award, given to the best and brightest entrepreneurs in Central Ohio and Won a WE 300 award. She has been recognized as one the leading female CEOs by Columbus CEO magazine. She has won multiple Diamond and Prism PRSA awards, Hermes Creative and Marcom national awards. Michele has been a Mashable.com, Huff Post, Inc Magazine, Fast Company and Smart Business contributor. Her work has been published and awarded in the GDUSA and other best of design publications. She was a Digital strategist for WBNS TV (CBS affiliate) for 2 years. She was highlighted as a top Hispanic leader in a Latina USA book. She also is a selected judge for many international business and advertising awards. Prior, Michele worked as an art director for several large advertising agencies and corporations where she developed marketing and advertising for a number of international companies. Michele has taught at Columbus State Community College, CCAD and Capital University. She also has served on several national boards of directors such as on the advisory board of Ohio University, Schey Sales Centre.
Awards
- Acquisition International Most Creative PR Specialist (Ohio) – 2022
- Acquisition International Most Innovative Marketing & Brand Management Firm 2024 – Ohio
- Better Business Bureau Torch Awards for Ethics Award – 2022
- Better Business Bureau Torch Awards for Ethics finalist – 2021
- Chief Marketer Market Like A Mother Awards – 2022
- Communicator Award of Distinction; Websites, General Healthcare Services – 2022 (Fibromyalgia Wellness Center)
- Communicator Awards, Distinction Winner in Individual Episodes – Business for B2B Podcasts- 2023 (Baker Creative BusHuddle)
- Executive Elements Woman of the Week (WOW) – 2022
- Graphic Design USA American Graphic Design Awards – 2023 (Benary)
- Graphic Design USA Health + Wellness Awards – 2022 (OhioHealth)
- Graphic Design USA Package Design Awards – 2024 (SunGro Growers Gold potting soil designed for the cannabis industry)
- Graphic Design USA People to Watch – 2024 (Michele Cuthbert)
- Healthcare Business Review Top 10 Healthcare Marketing Companies – 2022
- Hermes Creative Awards – Gold Winner, Integrated Marketing Campaign – 2023 (Little Italy Ristorante)
- Hermes Creative Awards – Gold Winner, Print Media/Advertising/Trade Show Exhibit – 2024 (Benary)
- Hispanic Stars Rising: Volume III – 2022
- MarCom Awards website element, podcast – honorable mention – 2022 (Baker Creative BusHuddle)
- Ohio Business Best in Ohio Business – PR/Communications Agency – 2023
- Ohio Business Best Workplaces in Ohio – 2021, 2022, 2023, 2024
- Ohio Business Ohio 500: 500 of the Most Influential People in Ohio – 2022, 2023 (Michele Cuthbert)
Past Speaking Events
• New England Society for Heathcare Communications-NESHco – AI webinar
• Great Lakes WBC Leadership Conference – AI
• PRSA Modern Communicator Conference – Leadership
• New Albany Chamber – Marketing
• State of Ohio Disability Conferences – AI level 1 and 2
• WELD Woman Conference – Human Capital
• Pickerington and Bexley Chambers – Marketing
• 10,000 Small Business Goldman Sach Webinar Leadership Series – AI and Leadership
• WELD National Corporate Webinar Series – Work-Life Balance
• Business First Social Media Camp Series – Social Media
Ways to work with Michele and her team
Planning & Reviews
Need a few hours or two to work through an idea or gut-check something you are about to take to market? We can train your staff virtually or on-location.
Hourly consulting is offered on a limited basis.
Business, Human Capital, Strategy & Insights
Whether you’re looking to reorganize, rebrand, or simply give your brand a refresh, Mitch is here to provide a clear roadmap to guide you to success.
Here are several ways they can deliver this training:
• Crisis Management and Reputation Risk
• Stakeholder Communication
• Leadership Training
• Cross-Generational and Multi-Cultural Communication
• Customer Acquisition and Talent Retention to Boost Revenue
• Cultural Audits, Strategies and Management
Executive & Team Coaching
Mitch has worked with top-tier Fortune 500 companies, including Ball Horticulture, LBrands, Nationwide, and others. She excels at collaborating with leaders, whether one-on-one or in a team-building capacity. Frequently, Mitch is brought in to address talent gaps within teams, offering expertise in creative and art direction or serving as a fractional marketing leader to support CEOs and CMOs.
Board training
Michele can provide valuable board training by equipping board members with the knowledge and tools needed to effectively oversee and support brand strategy, AI strategy, marketing initiatives, reputation management and organizational growth.
Here are several ways they can deliver this training:
• Strategic Brand Alignment, Brand Equity and Value Creation
• Marketing Trends and Insights
• Crisis Management and Reputation Risk
• Digital Transformation and Branding
• Stakeholder Communication
• Tailored Industry-Specific Training
• Cross-Generational and Multi-Cultural Communication
• Customer Acquisition and Talent Retention to Boost Revenue
• Cultural Audits, Strategies and Management
CONTACT
Baker Creative
[email protected]
614.8363845
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